At Hermione de Paula, the natural world has always been at the heart of our creative universe. From delicate wildflowers and botanical landscapes to the extraordinary beauty of life beneath the ocean, nature inspires the stories we tell through our embroidery.
We are proud to work with our conservation partners, supporting grassroots environmental initiatives dedicated to protecting and restoring the natural world.
As part of this commitment, a percentage of all Underwater Wildflower collection sales will be donated to conservation initiatives, helping protect the precious ecosystems and wildlife that inspire our designs.
Through these partnerships, we hope to give something back to the natural world that continues to shape our creativity, ensuring that the beauty we celebrate today can be treasured for generations to come.
BEAUTY WITH PURPOSE. COUTURE FOR CONSERVATION.
HOW IT BEGAN
Hermione de Paula’s new direction began just outside Joshua Tree National Park, where Hermione met Dr. Jennifer McGowan, a biodiversity and conservation strategist.
From that meeting came a shared idea: couture that doesn’t stop at beauty, but helps protect what it portrays.
“Nature has always been our greatest muse. Now we’re turning that inspiration into stewardship.” Hermione de Paula
DR. JENNIFER McGOWAN
Jennifer is a conservation scientist who helps decide where and how efforts to protect nature will do the most good. Raised in Southern California, she has spent her career working with governments, conservation organizations, universities and businesses around the world to turn scientific research into real protection for wildlife and ecosystems.
Her partnership with Hermione brings that expertise into the studio, ensuring every Hermione de Paula conservation piece supports work that truly makes a difference.
CONSERVATION PLEDGE
A PERCENTAGE OF EVERY UNDERWATER WILDFLOWER SALE SUPPORTS CONSERVATION INITIATIVES
A percentage of every Underwater Wildflower sale is pledged to our conservation partners, supporting vital environmental initiatives dedicated to protecting and restoring the natural world.
Inspired by the extraordinary beauty and biodiversity of our oceans, the Underwater Wildflower collection celebrates the delicate ecosystems, marine life and natural wonders that deserve our protection. Through this pledge, we are proud to transform our creative inspiration into meaningful support for conservation.
Every purchase contributes to the conservation causes highlighted below, helping safeguard precious habitats, protect threatened species and preserve the beauty of our natural world for generations to come.
In the years ahead, we’ll grow our network of partners until every piece we make carries positive impact. We invite you to be part of our story.